Donald Trump Jr. ‘Fixes’ Nike Ad With His Father’s Face

Silvia Morton
September 13, 2018

Nike's online sales grew 31% over the Labour Day weekend, compared to a 17% growth over the same period previous year, according to Market Watch.

The NFL star sparked controversy when he started kneeling during the national anthem to protest police brutality and racial inequality.

Online sales of Nike apparel and shoes surged in the four days after quarterback-turned-activist Colin Kaepernick became the face of a new advertising campaign.

Nike faced backlash over its Kaepernick endorsement deal.

"There was speculation that the Nike/Kaepernick campaign would lead to a drop in sales, but our data over the last week does not support that theory", Hetal Pandya, co-founder of Edison Trends, tells Marketwatch. The surge was better than the 17 percent increase recorded a year ago during the same period, the report stated.

According to research analyst Edison Trends, the risk the US sportswear giant took after featuring Kaepernick who has been in the spotlight for his protests during the games national anthem' has paid off.

'I don't like what Nike did.

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"I wonder if they had any idea that it would be this way?" Kaepernick watched the first television airing on NBC at an event held at Nike's headquarters in Beaverton, Oregon.

'I honor the flag. I agree with it, but at the same time I just feel like, when he did do it, I didn't feel like it was a great time at the time he did do it.

Trump's comments came just as the National Football League opened its new season.

Due to his involvement in the widespread movement - which gained even more traction after Donald Trump called players who "disrespect" the United States flag "sons of bitches" and asked for them to be sacked - Kaepernick has remained a free agent since opting out of his contract with the San Francisco 49ers in 2017.

Nike aired the first commercial featuring Kaepernick during the NFL's season kickoff game Thursday night.

Political analysts have predicted that Trump will seek to keep the anthem issue alive as he attempts to energize his base ahead of crucial mid-term elections in November.

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